零(ling)(ling)售4.0時(shi)(shi)代,是注(zhu)重(zhong)用(yong)(yong)戶(hu)消費體(ti)(ti)驗、追(zhui)求(qiu)品牌品質的(de)(de)(de)(de)時(shi)(shi)代。消費方(fang)式的(de)(de)(de)(de)個性化(hua)、消費心態的(de)(de)(de)(de)多元化(hua),以及用(yong)(yong)戶(hu)體(ti)(ti)驗和個體(ti)(ti)需求(qiu)的(de)(de)(de)(de)不斷變化(hua)驅動了新零(ling)(ling)售產(chan)業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)發展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)。在(zai)新零(ling)(ling)售產(chan)業(ye)(ye)(ye)(ye)不斷發展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)之際,為(wei)了更好地(di)了解(jie)和傳遞新零(ling)(ling)售產(chan)業(ye)(ye)(ye)(ye)的(de)(de)(de)(de)最(zui)新信息,促(cu)進企業(ye)(ye)(ye)(ye)之間的(de)(de)(de)(de)交流(liu)與(yu)合作,展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)會(hui)(hui)(hui)組委會(hui)(hui)(hui)整合多方(fang)資源,于2020年(nian)3月4-6日在(zai)廣(guang)(guang)州廣(guang)(guang)交會(hui)(hui)(hui)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)館,舉(ju)辦(ban)(ban)“2020第三屆廣(guang)(guang)州國(guo)際智慧(hui)零(ling)(ling)售博覽會(hui)(hui)(hui)暨全(quan)球智慧(hui)零(ling)(ling)售行業(ye)(ye)(ye)(ye)峰會(hui)(hui)(hui)”,一同探討新零(ling)(ling)售時(shi)(shi)代的(de)(de)(de)(de)發展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)之路。本(ben)屆展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)會(hui)(hui)(hui)由中(zhong)國(guo)商(shang)業(ye)(ye)(ye)(ye)聯合會(hui)(hui)(hui)智慧(hui)商(shang)業(ye)(ye)(ye)(ye)分會(hui)(hui)(hui)、亞洲商(shang)業(ye)(ye)(ye)(ye)與(yu)辦(ban)(ban)公(gong)供應商(shang)聯盟(meng)協會(hui)(hui)(hui)、廣(guang)(guang)東省(sheng)(sheng)粵港澳經貿發展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)促(cu)進會(hui)(hui)(hui)、廣(guang)(guang)東省(sheng)(sheng)對(dui)外經濟合作企業(ye)(ye)(ye)(ye)協會(hui)(hui)(hui)、廣(guang)(guang)東省(sheng)(sheng)經銷商(shang)商(shang)會(hui)(hui)(hui)及廣(guang)(guang)東鴻威國(guo)際會(hui)(hui)(hui)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)集團有限公(gong)司(si)聯合主(zhu)辦(ban)(ban),廣(guang)(guang)東康云多維視(shi)覺智能科技有限公(gong)司(si)協辦(ban)(ban),共同打造(zao)80000㎡大規模新零(ling)(ling)售盛會(hui)(hui)(hui),預計將吸引700家(jia)展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)商(shang),80000+名采購商(shang)參與(yu)本(ben)屆展(zhan)(zhan)(zhan)(zhan)(zhan)(zhan)會(hui)(hui)(hui)。

隨著(zhu)科技(ji)、大(da)數據(ju)應(ying)用(yong)(yong)(yong)、智(zhi)能(neng)(neng)零(ling)售(shou)(shou)、移(yi)動支(zhi)付和(he)(he)物流網絡的(de)發(fa)展(zhan)(zhan)壯大(da),這(zhe)些新(xin)技(ji)術都逐漸被運用(yong)(yong)(yong)到(dao)零(ling)售(shou)(shou)領域,促使(shi)新(xin)零(ling)售(shou)(shou)產業不斷(duan)的(de)發(fa)展(zhan)(zhan)。新(xin)零(ling)售(shou)(shou)的(de)最(zui)大(da)特點便(bian)是(shi)能(neng)(neng)夠利(li)用(yong)(yong)(yong)科技(ji)和(he)(he)數據(ju)的(de)力(li)量,進一步(bu)提高用(yong)(yong)(yong)戶的(de)購買體(ti)驗,節約用(yong)(yong)(yong)戶的(de)時間成本。2020第(di)三屆廣州國際智(zhi)慧零(ling)售(shou)(shou)博(bo)覽會以(yi)“賦能(neng)(neng)新(xin)零(ling)售(shou)(shou) ,重(zhong)塑(su)新(xin)業態”為主題,把握(wo)市(shi)場新(xin)動態,運用(yong)(yong)(yong)科技(ji)和(he)(he)數據(ju)的(de)力(li)量,更好地滿足(zu)市(shi)場需求(qiu)和(he)(he)促進新(xin)零(ling)售(shou)(shou)行業的(de)發(fa)展(zhan)(zhan),致(zhi)力(li)打造全球(qiu)新(xin)零(ling)售(shou)(shou)行業采購交易(yi)和(he)(he)交流的(de)盛(sheng)會。 

當前的(de)(de)新零售(shou)主要(yao)是以降低人工成本,創新更(geng)優(you)的(de)(de)消費者體驗為(wei)切入點,通過多種技術手(shou)段(duan)實現大數據的(de)(de)收集、分析(xi)與應(ying)用,為(wei)客戶提供更(geng)便捷、更(geng)優(you)質、更(geng)舒適(shi)的(de)(de)服(fu)務。此次(ci)2020第三屆廣州(zhou)國際智慧(hui)零售(shou)博(bo)覽(lan)會將展示(shi)更(geng)優(you)質的(de)(de)、全面提升用戶體驗的(de)(de)新零售(shou)產(chan)業鏈,展品范疇主要(yao)有(you)智慧(hui)零售(shou)品牌(pai)、智慧(hui)零售(shou)解決方案、無人零售(shou)設備及系統(tong)這三個方面。

就智(zhi)(zhi)(zhi)(zhi)(zhi)慧零(ling)(ling)售(shou)(shou)品牌(pai)這部分(fen)而言,包含(han)有(you)智(zhi)(zhi)(zhi)(zhi)(zhi)慧門店(dian)(dian)(dian)、智(zhi)(zhi)(zhi)(zhi)(zhi)慧便利(li)店(dian)(dian)(dian)、智(zhi)(zhi)(zhi)(zhi)(zhi)慧超(chao)市(shi)、智(zhi)(zhi)(zhi)(zhi)(zhi)慧餐廳、全渠道(dao)體(ti)驗(yan)店(dian)(dian)(dian)、智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)生鮮果蔬店(dian)(dian)(dian)、智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)社區(qu)服務店(dian)(dian)(dian)、智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)自助餐廳、智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)自助咖(ka)啡店(dian)(dian)(dian)等領域。智(zhi)(zhi)(zhi)(zhi)(zhi)慧零(ling)(ling)售(shou)(shou)解(jie)決方(fang)(fang)案(an)、智(zhi)(zhi)(zhi)(zhi)(zhi)慧門店(dian)(dian)(dian)數字化(hua)運營方(fang)(fang)案(an)、客(ke)流量(liang)統計分(fen)析系統、人(ren)員定位追蹤(zong)系統、區(qu)域停留時(shi)間分(fen)析、人(ren)臉識(shi)別技(ji)術(shu)、AI零(ling)(ling)售(shou)(shou)相關技(ji)術(shu)等實現(xian)大數據收集和應用的智(zhi)(zhi)(zhi)(zhi)(zhi)能(neng)零(ling)(ling)售(shou)(shou)解(jie)決方(fang)(fang)案(an),是2020第三屆廣州國際智(zhi)(zhi)(zhi)(zhi)(zhi)慧零(ling)(ling)售(shou)(shou)博(bo)覽會不可錯過的精彩內(nei)容,促(cu)進新零(ling)(ling)售(shou)(shou)產(chan)業在布局優(you)化(hua)、客(ke)戶追蹤(zong)以及用戶體(ti)驗(yan)上的升級。

無(wu)人(ren)(ren)售貨市(shi)場(chang)在國(guo)內(nei)(nei)一(yi)(yi)直被低估。據有關數據統計,日本(ben)目前(qian)(qian)自(zi)動售貨機(ji)與人(ren)(ren)口比例大(da)(da)概1:25。也(ye)就是說,大(da)(da)約每25個日本(ben)人(ren)(ren)就擁有一(yi)(yi)臺自(zi)動售貨機(ji)。然而,國(guo)內(nei)(nei)的(de)比例目前(qian)(qian)是1:4500,國(guo)內(nei)(nei)的(de)無(wu)人(ren)(ren)售貨市(shi)場(chang)存在著(zhu)很大(da)(da)的(de)發展(zhan)(zhan)潛力(li)。2020第三屆廣州國(guo)際智(zhi)慧零(ling)(ling)售博覽會在無(wu)人(ren)(ren)零(ling)(ling)售設備及(ji)系統這一(yi)(yi)方面,將(jiang)會向觀(guan)眾和采購商們展(zhan)(zhan)示出當下(xia)最新穎、最流行的(de)無(wu)人(ren)(ren)便利店(dian) 、無(wu)人(ren)(ren)超(chao)市(shi)、無(wu)人(ren)(ren)餐飲廳(ting)、無(wu)人(ren)(ren)生(sheng)鮮店(dian)、無(wu)人(ren)(ren)結算通道(dao)等設備,致力(li)將(jiang)本(ben)次(ci)展(zhan)(zhan)會打造成集智(zhi)慧新零(ling)(ling)售、自(zi)助售貨、智(zhi)能(neng)支(zhi)付、生(sheng)鮮冷鏈配送(song)產品(pin)及(ji)技術(shu)于一(yi)(yi)體的(de)國(guo)際采購交(jiao)易平臺。

5G時(shi)代是(shi)萬物互聯的時(shi)代,新零(ling)售將成為下一個風口。隨著新零(ling)售產業布局(ju)的不斷深入,更(geng)多新零(ling)售的產品將會為多個領域帶來消(xiao)費升級。而2020第三(san)屆廣州(zhou)國際(ji)智慧零(ling)售博覽會的舉(ju)(ju)辦(ban),以及(ji)同期舉(ju)(ju)辦(ban)的2020第三(san)屆中(zhong)國新零(ling)售行業高峰論壇、2020全球(qiu)智慧零(ling)售行業峰會、參展商(shang)(shang)新品發布會、中(zhong)外(wai)客商(shang)(shang)招待晚宴等一系列活動(dong),則幫助人們提前感(gan)受這一魅力,搭建行業、企(qi)業及(ji)商(shang)(shang)家之(zhi)間的溝通橋梁。

據悉,2020第三屆廣(guang)州(zhou)國際(ji)智慧零售博覽會(hui)特(te)別(bie)邀(yao)數了萬名(ming)新(xin)零售相關企業及(ji)專業采購商(shang)參(can)展,共同(tong)打造全球(qiu)領(ling)先的(de)新(xin)零售行業采購交(jiao)易盛會(hui)。組(zu)委(wei)會(hui)的(de)商(shang)務中心(xin)、國際(ji)部(bu)· 外商(shang)邀(yao)約中心(xin)及(ji)海外部(bu)等部(bu)門(men)(men)將針對(dui)展商(shang)需求邀(yao)約智慧門(men)(men)店(dian)廠家(jia)及(ji)加(jia)盟(meng)商(shang)、門(men)(men)店(dian)升級改造需求商(shang)、商(shang)超便(bian)利店(dian)、連(lian)鎖(suo)品(pin)牌、零售門(men)(men)店(dian)、自(zi)助餐廳、餐飲店(dian)、咖啡店(dian)、生(sheng)鮮店(dian)、美(mei)妝店(dian)、鞋(xie)服品(pin)牌店(dian)、智慧藥房、大型商(shang)場(chang)、大賣場(chang)、

社區商(shang)圈(quan)、食品(pin)飲料供(gong)應商(shang)、政府機構、金(jin)融機構、投(tou)資機構、創業(ye)(ye)機構、商(shang)業(ye)(ye)地產、國際(ji)專業(ye)(ye)觀眾采(cai)購團(tuan)及參觀團(tuan)等專業(ye)(ye)觀眾。此外,展(zhan)會還將邀(yao)請數百家國內(nei)外行業(ye)(ye)協(xie)會、機構及媒體參展(zhan),全面有力地宣傳、拓展(zhan)企業(ye)(ye)產品(pin)與服(fu)務,打造國際(ji)新零售行業(ye)(ye)年度聚(ju)焦點。 

2020年新零(ling)售企業在市場中“優(you)勝劣汰”的(de)(de)趨(qu)勢將更加(jia)明顯,新零(ling)售未來發展趨(qu)勢更加(jia)以消費(fei)者為(wei)中心,并(bing)向全渠(qu)道零(ling)售、智(zhi)能化、智(zhi)慧零(ling)售發展。2020第三(san)屆廣(guang)州國際智(zhi)慧零(ling)售博覽會的(de)(de)舉(ju)辦,將給(gei)予(yu)行業新思考新交流,在這個充(chong)滿機(ji)遇和挑戰(zhan)的(de)(de)新零(ling)售時代,企業們又該如何瓜分這一(yi)塊“蛋糕(gao)”呢?